I DO NOT like posting on social media.

I know, it’s probably hard to believe being that I’ve chosen to make a living the last 7 years in the industry of marketing mainly through social media.

Don’t get me wrong… I love a good hit of dopamine just like everyone else does when they make a post and gets likes & comments. It feels good, alright? (Don’t act like it doesn’t).

But that’s not why I do it. I do not need a constant dose of an ego boost to keep me motivated in showing up on social media.

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So you’re probably wondering “if you don’t like it, then why do it at all?”

Let me try to give you a few brief reasons why:

1 People spend time on social media (sources say the average is around 2.25 hours per day)

If...

Question: What is the right content strategy to keep your audience engaged on social media?

Answer: The 80/20 Rule. 

So there's really a few things that you need to know about the world of social media marketing. 

Quick fact: there are over 300,000 status updates, every 60 seconds on Facebook alone. 

What does that mean? That means there's a lot of stuff going on on that platform.

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Obviously you are probably aware that there's algorithms in place that decide whose posts get seen by what people and when and all of that stuff. 

So it's very, very important as a business owner if you are trying to 1) reach your customers and your audience online, but 2) grow that as well. 

That's why it's so important that you have a good content marketing strategy in place for your business. 

So let's...

So I want to talk today about the importance of creating Social Media Posts and Batching Content and in another post, I know that I've talked to you guys about the Five Reasons Why You Should Batch Your Content. But today I really want to focus on what the actual steps look like to Batch Social Media Content. 

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Where I want to begin is, Are you familiar with what meal prepping is? 

See people do meal prepping to get themselves organized. Typically it's a Sunday or maybe even Monday, they get themselves organized for the week for all of their meals.

They create the meals all at once. And that takes care of them having to cook every night that week, you know, making the different meals. 

So for me and my family cooking can be anywhere from half an hour to an hour worth of time if I cook...

Over the last 7 years of being in the entrepreneurship space and I've been able to meet a lot of people who have so many wonderful ideas for starting a business, creating a product, etc. but most don't end up doing it because they're "waiting for a sign" that they should do it. (I've been there too at times!!)

Don't get me wrong... I'm definitely one to pray on big decisions, seek wisdom from trusted mentors, and try not to rush into unchartered territories. But I'm also very aware of whether it's a matter of needing "confirmation" (or in honesty, approval from others)... OR if it's more of a COMFORT ZONE issue.

Yeah, I'm going there with you my friend... I want to give you some encouragement and perhaps a little bit of my story can inspire you, because with all honesty, starting my freelance marketing company in June 2018 and then moving full time with it by October that year happened both quickly & a little bit unexpectantly.

Sometimes, we need all of the stars to align...