Let’s talk about hashtags… because everyone else is, right?!

• What are they?
• What purpose do they serve?
• How do you use them?
• How many can you use in a post?
• What is a good strategy for hashtags?

These 5 questions are going to get answered in the next 5-10 minutes (depending on how quickly you skim through or read ) and you are going to want to make sure and bookmark this so you can come back to it in the future!

Well my fellow small business owner and online entrepreneur, shall we dive in?

What are hashtags?

Hashtags (n) a word or phrase preceded by a hash sign (#), used on social media websites and applications, especially Twitter, to identify digital content on a specific topic. (source Oxford Language).

So essentially, it’s a special way that social media sites can find and identify content on their platforms. 

This is especially handy if you are trying to search for something on the vast content space that is Instagram or Twitter because simply using a...

Over the last 7 years of being in the entrepreneurship space and I've been able to meet a lot of people who have so many wonderful ideas for starting a business, creating a product, etc. but most don't end up doing it because they're "waiting for a sign" that they should do it. (I've been there too at times!!)

Don't get me wrong... I'm definitely one to pray on big decisions, seek wisdom from trusted mentors, and try not to rush into unchartered territories. But I'm also very aware of whether it's a matter of needing "confirmation" (or in honesty, approval from others)... OR if it's more of a COMFORT ZONE issue.

Yeah, I'm going there with you my friend... I want to give you some encouragement and perhaps a little bit of my story can inspire you, because with all honesty, starting my freelance marketing company in June 2018 and then moving full time with it by October that year happened both quickly & a little bit unexpectantly.

Sometimes, we need all of the stars to align...

What are the must have tools for a social media manager to have in place in order to run an incredible social media management business? Well, that's what we're going to cover today.

For me and my business, when I started it back in 2018, I kinda was just figuring things out on my own. I had five years experience in the digital marketing arena. 

I worked for two different advertising agencies. I was a marketing consultant for both of them. 

So I would be on the front lines of working with businesses and helping them to figure out what type of marketing strategy they needed for their business. 

Are you new here? I also have the following posts to help you learn more about all things Social Media and Digital Marketing for Small Businesses!

• 5 Reasons You Need to Batch Your Social Media Content
• Social Media Dos and Donts

... and of course, you should join my EXCLUSIVE Facebook community "Social Media Training and Strategy for Small Businesses & Entrepreneurs" by...